This year's ChinaJoy which is celebrating its 10th anniversary and has grown rapidly to become one of Asia's largest gaming expos - aims to be the largest yet when it opens its doors on July 26-28 at the Shanghai New International Expo Center.
Reflecting those ambitious plans is a just-announced expanded B2B area which hopes to build on last year's effort.
What's another year
In 2011, the equivalent section attracted 153 companies from 15 countries, and more than 10,000 industry figures.
For 2012 the floorspace has been increased to over 10,000 sq m (from 8,000 sq m) and the area aims to host more than 15,000 international professionals representing all sectors of the gaming industry - including, increasingly, mobile.
To assist productivity, the organisers are introducing the "Online Business Matching System", a direct communication platform to help trade visitors to exhibit their products, services, or register interest, as well as set up meetings.
News
With three boys under the age of 12, former Edge editor Joao has given up his dream of making it to F1 and instead spends his weekends transforming his living room floor into a venue for hosting increasingly complex Scalextric tracks. When in work mode, he looks after the production (aka the behind-the-scenes magic) of Steel Media's series of conferences.
Related Articles
Top Stories
News
Jun 9th, 2024
PocketGamer.biz Podcast Week in Mobile Games E15 - Star Wars: Hunters finally launches, the West's MOBA problem, and Xbox handheld rumours
News
Jun 7th, 2024
Week in Views - The hunt for the new Star Wars game, Xbox goes handheld, and cats versus monsters…
News
Jun 7th, 2024
Week in Views - The hunt for the new Star Wars game, Xbox goes handheld, and cats versus monsters…
News
Jun 7th, 2024
Metacore's Teppo Soininen: “Anybody who has put a game into soft launch knows there’s still plenty of space for f*ck ups.”
Events
Tribeca Games Festival 2024 | North America | Jun 5th |
Steam Next Fest: June 2024 Edition | Jun 10th | |
GamesForum Hamburg 2024 | Europe | Jun 11th |
WN Conference Istanbul 2024 | Jun 11th | |
ESI London 2024 | Europe | Jun 13th |
DevGAMM Vilnius 2024 | Europe | Jun 14th |
Game Con Canada (GCC) 2024 | North America | Jun 14th |
Indie Dev Play 2024 | Europe | Jun 14th |