In-App Purchases
Article Types
- All [25]
- Feature [2]
- Comment & Opinion [2]
- News [21]
News
Mar 18th, 2024
In-app purchases decline but ad revenues is up 26.7% despite falling player retention
News
Dec 5th, 2023
Q3's biggest genres saw 700% more downloads on Google Play than Apple App Store
A total of 12.36 billion downloads across top three Android genres VS 1.54 billion on iOS
Feature
Oct 19th, 2023
Striking the perfect balance: How can mobile ads complement in-app purchases?
AppLovin’s Daniel Tchernahovsky on finding the perfect balance for mobile app monetisation
News
Oct 11th, 2023
UK kids are most likely to make in-game purchases, but only 4% spend on loot boxes
News
Oct 10th, 2023
Too big for your rules? miHoYo tried to dodge Apple App Store fees twice in one month
Apple has scuppered miHoYo’s fee aversion tactics twice - removing apps and disabling features
News
Aug 10th, 2023
In-app purchases are up on both iOS and Android
Tenjin’s latest report highlights a shift towards hybrid monetisation
News
Jun 20th, 2023
79% of all gamers play on their phones, with 35% only gaming on mobile devices
47% of gamers play on multiple platforms, but mobile dominates single-platform play
News
Jun 2nd, 2023
Apple does not collect commission on 90% of $1.1 trillion in app store sales
Apple seems to be missing out on a sizeable slice of the pie
News
Apr 3rd, 2023
Lawyer claims that game makers don’t comply with loot box label regulations
An academic paper found that 71 of 100 Google Play games downloaded weren’t labelled correctly
News
Feb 13th, 2023
72% of UK adults play video games every day
ExpressVPN research delivers the state of play, with millennials playing more than Gen Z