Profile
About
About
Ben is a 15-year veteran of the games industry - he's worked as a senior executive, studio head, project lead, creative director and game designer at companies like DeNA, EA, Sony and Lionhead.
He started working on traditional games, but has been focussed on the free-to-play business model since 2006 - an extremely long time by western standards. During that time He's worked on a total of ten separate free-to-play games across five different platforms reaching over 50 million users.
Articles featuring Ben Cousins
Articles featuring Ben Cousins
GOOD FIT
Oct 29th, 2021
FunPlus appoints Ben Cousins as head of European studio operations
Bringing two decades of free-to-play and games-as-a-service experience
MONETIZER MAVENS
May 9th, 2019
Could all F2P mobile games benefit from a Battle Pass like Clash of Clans has?
THE ROAD AHEAD
Feb 26th, 2019
Monetizer Mavens discuss the future of innovation in the maturing mobile games sector
CART AND HORSE
Nov 11th, 2015
What's the correct order of Acquisition, Retention and Monetization for F2P games?
CATCH 'EM ALL RANDOMLY
Sep 4th, 2015
Should western F2P designers be using more Gacha, Fusion and Collection mechanics?
MOBA OR MOBA$$$
Jul 15th, 2015
Is Super Evil's longterm approach to Vainglory monetisation coherent?
BEHAVIOURAL TYPES
Jun 3rd, 2015
From Whales and Dolphins to Money Dodgers and Explorers: What's the point of player archetypes?
Top Stories
News
May 10th, 2024
Unity says restructure that saw mass layoffs is now complete as it posts Q1 2024 revenue decline
News
May 10th, 2024
Week in Views - Xbox's mobile games store is doomed to fail, Sonic meets the Angry Birds, and Apple's iPad problem
Feature
May 10th, 2024
New release roundup: The best new mobile games from a round of roguelikes to a Sonic surprise
Events
Valencia Indie Summit 2024 | Europe | May 16th |
Digital Dragons | Europe | May 19th |
GamesBeat Summit 2024 | North America | May 20th |
Mobidictum Meetup Tallinn May 2024 | Europe | May 21st |
Nordic Game Spring 2024 | Nordic | May 21st |
Impact 2024 - Indie Games | May 23rd | |
Israel Mobile Summit 2024 | Middle East | Jun 6th |
Future Games Show 2024 | Jun 8th |