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- Feature [1]
- Job News [2]
- Interview [3]
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- News [40]
Feature
Oct 19th, 2023
Striking the perfect balance: How can mobile ads complement in-app purchases?
AppLovin’s Daniel Tchernahovsky on finding the perfect balance for mobile app monetisation
News
Dec 14th, 2022
Tenjin and InMobi’s monetisation report shows short-term effects of Google Play’s new ad policy
Ad impressions increased by nine percent and revenues by five percent
News
Oct 20th, 2022
FTC plans to regulate "deceptive" ads that target children’s insecurities
Young people aged 13 to 18 now spend 8.5 hours per day on their devices
News
Aug 17th, 2022
Liftoff releases new feature to improve IAA for advertisers
Advertisers who started using new IAA optimisation saw significant performance gains
Hot Five
Jun 13th, 2022
Hot Five: Supercell makes first NFT commitment, Apple Arcade execs leave tech giant, and only 16% of mobile players want blockchain games
Interview
May 3rd, 2022
User acquisition is the biggest challenge in mobile games, says InMobi's Jobie Tan
Meet the mobile games and Web3 experts at Pocket Gamer Connects Seattle, May 9-10
Mobile Mavens
Apr 29th, 2022
Updated: what crucial lessons can Microsoft and Sony take from mobile for in-game ads?
Job News
Apr 20th, 2022
Anzu appoints former Yahoo director Chris Vincelli as VP of Business Development
Brings over a decade of partnerships experience to secure in-game ads partnerships