Unity restructure continues as CMO set to exit firm

Unity senior vice president and chief marketing officer Carol Carpenter is set to leave the firm in the latest shakeup following a turbulent nine months for the company.

As spotted by Mobilegamer.biz, Carpenter will officially resign from the position effective June 30th. However, she will continue to serve as Unity’s strategic marketing advisor and assist with a transition period until she fully departs the company on December 1st, 2024.

Executive exits

The change follows the appointment of former Zynga COO Matthew Bromberg as Unity’s new CEO. Interim CEO Jim Whitehurst left the post and took up the position of executive chair.

The shuffle of the top leadership position came after former chief exec John Riccitiello exited the company last year following the disastrous introduction of the runtime fee. The announcement had caught developers off guard and led to widespread condemnation across the industry.

Earlier this year, IronSource co-founders Tomer Bar-Zeev, Eyal Milrad, Omer Kaplan, Tamir Carmi, Arnon Harish and Assaf Ben-Ami all left the company by mutual agreement, remaining on for six months in non-executive roles.

More recently, Unity’s chief product and technology offer Marc Whitten also resigned, and will officially leave the firm on December 31st.

Amidst the executive comings and goings, Unity underwent a company-wide restructure that saw thousands of layoffs, office closures and the winding down of some of its businesses.

As the company looks to recover its reputation, it has hired Xbox veteran Larry Hryb, otherwise known as Major Nelson, in a new director of community role. He had previously worked at Microsoft for 22 years.

We recently spoke to developers about Unity’s changes and how they feel about the company and the runtime fee. While some were hopeful about Unity’s future, some still aren’t so sure things will improve.