D2c Tracker
Revealed: Mobile publishers share their record D2C sales
Direct-to-consumer becomes a 'strategic priority' for top publishers
Company Profile
SciPlay
Website
www.sciplay.com/
About
SciPlay is a developer and publisher of free-to-play games on mobile and web platforms. SciPlay currently offers seven core games, including social casino games Jackpot Party Casino, Gold Fish Casino, Hot Shot Casino and Quick Hit Slots, and casual games Monopoly Slots, Bingo Showdown and 88 Fortunes Slots.
Related People
Cameron Stewart
Group vice president US games
Josh Wilson
CEO
Shmuel Ben-Meleh
SVP, Global Data & Analytics
Ronny Yoon
QA Manager
Danny Moy
Chief Strategy Officer
Kimber Dall
Senior VP, People
+3 more
Accolades
Articles featuring SciPlay
All-in
Direct-to-consumer sales hit record levels again in Q4
Mobile games publishers continue to go all-in on D2C amid regulatory and court-led upheaval
Jobs Roundup
March 2026's Movers and Shakers: Pokémon’s product marketing manager, multiple King promotions, founding Rocket Game Talent, and more
Our regular roundup of the mobile games industry's movers and shakers
Us Best Of 2026
The Top 30 US Mobile Game Makers of 2026
The US movers and shakers of the last 12 months revealed!
Jobs Roundup
February 2026's Movers and Shakers: Shifts at Steel Media, Sega’s new CFO, Unity's board room shuffle, and more
Our regular roundup of the mobile games industry's movers and shakers
Portfolio Strategy
Inside SciPlay's long-term approach to live games and growth
SciPlay CEO Josh Wilson reflects on 2025 and what priorities are shaping the year ahead
Best Of 2025
The Top 50 Mobile Game Makers of 2025
The mobile movers and shakers of the last 12 months revealed!
Money Makers
How much direct-to-consumer revenue are mobile games publishers making?
All the major mobile games companies are talking about it. And the results are in
Expansions
SciPlay invests $4m to expand Cedar Falls studio amidst hiring push
The company has over 900 employees, including 145 in Cedar Falls and follows a hybrid model
Major Market
PGC San Francisco 2025 nears after US mobile gamers spend record-breaking $28bn
Monopoly Go was the highest-grossing game on mobile, while Call of Duty: Black Ops 6 took the console crown
Live Ops Advice
SciPlay on why your live ops strategy will make or break your mobile game
SciPlay’s group vice president, US games Cameron Stewart shares on the transformation and future of live ops
Global Trends
Global Trends: SciPlay CEO Josh Wilson on the growth of hybrid monetisation and why market trends "can flip overnight"
We catch up with industry leaders to get their insights on the state of play in the games sector
Best Of 2024
The Top 50 Mobile Game Makers of 2024
The mobile movers and shakers of the last 12 months revealed!
Sciplay Financials
SciPlay outperforms social casino genre for sixth consecutive quarter
The company generated $189.9 million in the second quarter of 2023
Feature
Case Study: How Jackpot Party Casino keeps on winning
Oxana Fomina shares the winning formula of Jackpot Party Casino’s continued success
Interview
SciPlay CEO Josh Wilson on how SciPlay reached #1 in the social casino charts
SciPlay saw a record breaking 2022, and we spoke to the company’s CEO about the company’s success
Interview
SciPlay Finland general manager Antti Kananen on Finland’s place in the mobile gaming sector
“The industry in Finland has flourished through having the right ingredients and resources in place.”
Scaling Studios
SciPlay acquires Alictus in $100 million all-cash transaction
Initial acquisition of 80 per cent
Social Expansion
SciPlay acquires Om Nom: Run developer Koukoi Games
"Together, we can build impactful evergreen games..."
Poc In Mobile
"It’s important to create a culture where it is okay to be different," says SciPlay QA Manager Ronny Yoon
"Quality assurance is a great way to get started in the games industry."
Going Public
Scientific Games subsidiary SciPlay files for IPO
Readies itself for potential acquisition spee; has entered into $150 million revolving credit facility